2025 Data Security Landscape

Organizations today are struggling with explosive data growth, sprawling IT environments, persistent insider risks and the adoption of generative AI (GenAI). The rapid emergence of AI agents is also giving rise to a new, more complex agentic workspace, where both humans and agents interact with sensitive data.

The 2025 Data Security Landscape report is a deep dive into the shifting dynamics of enterprise data security. This comprehensive report examines the frequency and leading causes of data loss incidents, as well as today’s biggest data security risks and challenges, amidst unprecedented change.

Key findings include:

• 85% of organizations experienced a data loss incident in the past year
• Careless insiders are the most cited cause of data loss incidents
• Just 1% of users were responsible for 76% of data loss events
• 46% of organizations cite data sprawl across cloud and SaaS apps as a top security challenge

The report makes a compelling case for unified, AI-powered data security solutions that reduce security risk, lower operational cost and enable business agility.